Privacy Policy

Last Updated: January 2026

10-4music.com ("we," "us," "our," or "Company") operates the 10-4music.com website. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, including all associated features, applications, and services (collectively, the "Site").

Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Site. By accessing and using 10-4music.com, you acknowledge that you have read, understood, and agree to be bound by all the provisions of this Privacy Policy.

Information We Collect

We may collect information about you in a variety of ways. The information we may collect on the Site includes:

• Personal Data: Name, email address, and other contact information you voluntarily provide when registering, subscribing, or contacting us.
• Technical Data: IP address, browser type, operating system, referring URL, and pages visited.
• Usage Data: How you interact with the Site, including clicks, pages viewed, time spent on pages, and navigation patterns.
• Cookies and Similar Technologies: Information stored through cookies, web beacons, pixels, and similar tracking technologies.
• Device Information: Device type, device identifiers, and mobile network information.

We do not knowingly collect personal information from minors under 18 years of age. If we become aware that such information has been collected, we will promptly delete it.

How We Use Information

We use the information we collect for various purposes, including:

• Affiliate tracking and commission attribution for casino and gambling partner referrals.
• Analytics and performance monitoring to understand user behavior and Site usage patterns.
• Site improvement, optimization, and personalization of your experience.
• Sending promotional emails, newsletters, and marketing communications (with your consent).
• Responding to your inquiries and providing customer support.
• Fraud prevention and security enhancement.
• Compliance with legal obligations and regulatory requirements.

Cookie Policy

We use cookies and similar tracking technologies to enhance your experience on the Site. Cookies are small data files stored on your device that help us recognize you and track your preferences.

Types of Cookies We Use:

• Essential Cookies: Required for Site functionality, security, and basic operations.
• Analytics Cookies: Used to understand Site usage, visitor behavior, and performance metrics.
• Marketing Cookies: Used for affiliate tracking, retargeting, and performance measurement with third-party casinos and partners.
• Preference Cookies: Remember your preferences and settings.

Cookie Opt-Out: You can control cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. However, disabling cookies may affect Site functionality. You may also opt out of specific analytics and marketing cookies through third-party opt-out mechanisms provided by service providers.

Third-Party Links

The Site contains links to external websites, including casino operators, gambling platforms, and affiliated partners. We are not responsible for the privacy practices, content, or policies of these third-party websites. We recommend reviewing the privacy policies of any external sites before providing your personal information or engaging with their services.

When you click on affiliate links to casinos and gambling sites, your interaction with those platforms is governed by their respective privacy policies, not this Privacy Policy. We earn affiliate commissions from referrals, but we do not control how third parties collect, use, or protect your data.

Your Rights

Under Australian Privacy Principles (APP) and applicable privacy legislation, you have the following rights:

• Right of Access: You may request access to your personal information held by us.
• Right to Correct: You may request correction of inaccurate or incomplete personal information.
• Right to Erasure: You may request deletion of your personal information in certain circumstances.
• Right to Opt-Out: You may opt out of marketing communications and affiliate tracking (where legally permissible).
• Right to Data Portability: You may request your personal information in a portable format.
• Right to Withdraw Consent: You may withdraw consent for data processing where consent was the legal basis.

To exercise any of these rights, please contact us using the details provided in the Contact Us section below.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements. Retention periods vary depending on the context of the processing and our legal obligations.

• Account Information: Retained for the duration of your account and reasonable period thereafter for record-keeping and legal compliance.
• Analytics Data: Generally retained for up to 24 months.
• Affiliate Tracking Data: Retained according to affiliate program requirements and regulatory obligations.
• Marketing Communications: Retained until you unsubscribe or request deletion.

When personal information is no longer necessary, we will securely delete or de-identify it unless we are legally required to retain it.

Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:

Email: privacy@10-4music.com

We will respond to your inquiry within 30 days of receipt. If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au.